Have you noticed that, as we've progressed in science and technology, so we're constantly inundated with 'the latest research'? Most of the time I switch off to it but, finally, a piece of research that I, for one, deem worthy of not only my attention but spreading the word to anyone and everyone who'll listen (or tweet/Facebook/share in general!)
I know what you're thinking – how is "seasonal chocolate" a brand? Well, rather than focusing on just one manufacturer today, I thought I would take a look at the multitude of festive offerings which are available in this area, with everyone from Cadbury to Mars releasing seasonal choccies in time for Christmas.
By Dale.LovellGuest Blogger
at 5:25PM, 2 years ago |
Christmas and New Year
This Thursday is the first day of December (yes, already!) which, for many children all over the UK, is the first real indication that Christmas is just around the corner. They're not interested in the TV adverts - they're bombarded with those all year round - or the lights appearing on our High Streets (most of them don't notice during the daylight hours anyway!) No, what really starts the excitement is the first day they get to open a tiny cardboard door on a festively decorated flat box and countdown the last 24 days to Christmas. For the next four weeks, kids will be eating chocolate within minutes of waking up! The season of the Advent calendar is upon us.
There was a thing I heard as a child about fashion and time. It was something to the effect that fashion from London takes about 8 years to make it over to America. Having spent many a holiday across the pond, I can tell you there used to be truth in that statement. Yet when I speak to friends in Los Angeles and New York these days, a change in the time line has occurred. There is still a difference but it's more subtle and goes both ways. Sometimes we set the trends and sometimes the new world leads the way. While we spent last year matching brogues and aviator jackets, those items are just now appearing in shop windows in the US. Is timing still everything?
For as long as I can remember my favourite season has been Autumn. I love the cooler weather, the crisper mornings and the amazing colours of nature. It also helps, I think, that my birthday is in October and, as a child (when birthdays were big, wondrous occasions) I associated walking through the leaves in my wellies with the proximity of this all-important date. Nowadays, birthdays not so much - I swear I get another 'laugh line' with every year - but Autumn is still my favourite time of year, quite simply because I get to indulge in chocolate without feeling guilty about it!
Following on from last week, I thought I would continue the 'Brand of the Week' segment by taking a look at another old favourite. Skittles are today's brand of choice, so what is the secret behind their success?
By Dale.LovellGuest Blogger
at 8:24PM, 3 years ago |