Money saving editor
As a Savoo Deal Expert
Alexandra Fullerton is a freelance fashion stylist and writer. Alex is currently Fashion director-at-large of leading fashion and beauty magazine Glamour UK, previous to this she was fashion director at Stylist magazine for seven years. Alex has also contributed to international editions of Vogue and Harper’s Bazaar and her commercial clients have included Stella McCartney, Amazon Fashion and Marks & Spencer.
Alex's first book, How To Dress, was published in June 2018 and became a #1 best-seller in Amazon.co.uk's Fashion category. Alex appears regularly on BBC Radio 4’s Woman’s Hour, You and Yours and BBC Radio London, discussing everything from the craze for clogs, new season trends and analysing the British High Street. She has styled celebrities including Kylie Minogue, Florence Welch, Kelly Rowland and Zoe Sugg.
In her spare time, Alex enjoys browsing charity shops, car boot sales and provincial thrift stores and dreams of unearthing an authentic Hermes Birkin bag. She’s still searching...
Alex's top fashion money saving tip...
"My top money saving tip for fashion is to decipher your own style before you go shopping. Identify three words that describe your style - and this is what you actually wear and the clothes that make you feel your best, not your dreams of money-no-object fantasy fashion… So, your words could be feminine, colourful, minimal or glamorous (mine are Sixties, Denim and Tomboy.) Then stick to only buying things that reflect these three words. This way you’ll never end up wasting money on random things you’ll never wear!"