By Bianca Mitchell


Breast Cancer Awareness Month 2023 – Get a KitchenAid discount and Donate to Against Breast Cancer in October

This year, we're partnering with Against Breast Cancer and KitchenAid to highlight Breast Cancer Awareness Month, which returns in October 2023. Against Breast Cancer is a charity that enables crucial Breast Cancer research for what is the UK's most common cancer. During this period, Savoo will donate a percentage of our advertising commission to Against Breast Cancer for purchases made with KitchenAid and two other specially selected retailers.

To get involved, all you need to do is apply the exclusive discount codes for KitchenAid, Brastop and Curvy Kate to your online basket during checkout. Savoo will then donate on your behalf without costing you anything extra!

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Savoo supports Against Breast Cancer

Support Against Breast Cancer with KitchenAid and Savoo

According to Cancer Research UK, around 55,500 women and around 370 men are diagnosed with breast cancer in the UK each year. As many as 1 in 7 women in the UK will develop breast cancer during their lifetime, and sadly, around 11,500 women and 85 men die from the condition every year. A rise in awareness alongside research into breast cancer has helped boost breast cancer survival rates, especially when diagnosed early.

Research funded by Against Breast Cancer makes it possible to detect cancerous cells earlier and identify those who may be the most at risk. With your support, the charity can continue with its pioneering research into secondary spread, the leading cause of breast cancer-related deaths.

Sign up to support Against Breast Cancer with Savoo

What is Breast Cancer Awareness Month?

With origins back to the mid-1980s, Breast Cancer Awareness Month is an annual event that takes place in October. Early detection directly affects survival rates, but more than a third of women still don't check their breasts regularly. Breast Cancer Awareness Month is an essential tool for cancer charities and health services to educate the nation about the warning signs and how to reduce the risk of developing breast cancer.

For starters, checking your breasts for unusual changes can help you discover breast cancer early. Studies also suggest that regular exercise and eating a healthy, balanced diet may help reduce the risk of certain types of cancer. The annual event also helps to bring attention to the fact that men and young women can develop breast cancer because while it's more prevalent in older women, it can strike any gender and age group.

Image of 2 people fundraising at an event

You can get involved with Breast Cancer Awareness Month in many ways. From donating to Against Breast Cancer directly to getting involved with a challenge like charity walks or hosting your own event, register your interest today.

Image of scientist conducting breast cancer research

About Against Breast Cancer

Against Breast Cancer funds research into new treatments while also providing tools for earlier diagnosis and advice to reduce the risk of recurrence and secondary spread. The charity was founded by Dr Anthony Leathem and his wife Patricia, who had first-hand experience of the condition as a breast cancer theatre nurse. Today, with awareness of breast cancer more widespread, Against Breast Cancer funds research projects to the value of £4 million.

Much of Against Breast Cancer's research focuses on preventing secondary spread, the leading cause of breast cancer-related deaths. Secondary breast cancer is when cancer cells that originate in the breast spread to another part of the body, and at present, it cannot be cured, only controlled. The charity has a fellowship programme that supports and develops young scientists who go on to conduct innovative research into increasing survival rates after a breast cancer diagnosis.

Aside from donating directly, an easy way to raise money for Against Breast Cancer is to create a Savoo account and set Against Breast Cancer as your chosen charity. Then, every time you get a discount on your online shopping at Savoo, you can watch your donations build up for them.

About KitchenAid

With over a century's experience in food preparation, KitchenAid appliances combine performance with artisan quality. From the famous mixer to larger devices like ovens, style is an integral element of what makes their gadgets and technology so sought after. KitchenAid appliances are designed and developed in partnership with professional chefs, ensuring superior performance when preparing, cooking and baking.

KitchenAid shares our support of Against Breast Cancer. The tech giant has supported breast cancer organisations since 2003, and they even had a special edition pink collection available in the past. The company also prides itself on being a force for good in promoting healthier eating and sourcing local ingredients.

Image of KitchenAid appliances in red

Whether you're a rookie baker or a top professional, why not hold a cake sale and donate the funds to Against Breast Cancer? After all, even the most novice baker can do wonders with KitchenAid appliances! Until the end of October, you can save 10% off orders with our exclusive KitchenAid discount code.

More Brands Supporting Against Breast Cancer

As well as KitchenAid, Savoo is also partnering with other retailers who share a similar desire to spread the word about Breast Cancer Awareness Month. Redeem offers with these merchants before 31st October, and Savoo will make a donation to Against Breast Cancer.

Thanks to Brastop and Curvy Kate for their continued support of the charity.

Image of 2 women wearing bras from Brastop


Brastop sells a stunning selection of bras and lingerie in a range of cup sizes from 28D to 48K. Look and feel with larger cup lingerie that fits well, no matter your preference for style. From balconette and plunge bras to swimwear and plenty more besides, get the perfect fit every time.

Brastop is supporting Against Breast Cancer once again, with 3% of revenue from Savoo transactions being donated to the charity. You can also claim an exclusive 11% off discount from 2nd-15th October.

Brastop discount codes

Curvy Kate

From curvaceous styles to practical everyday solutions for women with bigger busts, Curvy Kate caters for women of all shapes and sizes with a selection of bras, lingerie sets and swimwear. Give your gorgeous figure everything it needs to look and feel fabulous with a bit of support from Curvy Kate.

As a bonus, we will donate 3% of revenue from the brand to Against Breast Cancer during October 2023. Why not use our exclusive discount code to save 11% from 2nd-15th October?

Curvy Kate discount codes

Image of a woman wearing a Curvy Kate bra

KitchenAid has partnered with Savoo to raise donations for Against Breast Cancer by donating 2% across all KitchenAid sales generated on Savoo during the promotional period. Donations of 3% will be made on Brastop and Curvy Kate sales during the same period.