£200 Off

Save up to £200 on All Inclusive Holidays at First Choice

£100 Off

£100 off Selected Holidays at First Choice

£150 Off

£150 off Selected 11+ Day Holidays at First Choice

Free

Free Kids Places on Selected Holidays at First Choice

£100 Off

Save £100 on Solo Traveller Holidays with First Choice

Top Tip

Thousands of September & October Holidays Under £279pp at First Choice

£50 Off

£50 off Holidays for Students with Your Exclusive First Choice Discount Code

Top Tip

Low £30 Deposit on Selected First Choice Holidays

£125 Off

Save £125 on August 2026 Holidays with First Choice

Top Tip

Deals of the Week - Book a Cheap First Choice Holiday Today!

Deal

10kg Hand Luggage is Included with TUI Flight Bookings from First Choice

Deal

Morocco Holiday Deals from £226pp at First Choice

Deal

Barcelona Holiday Deals from £190pp at First Choice

Deal

Cyprus Holiday Deals from £155pp with First Choice

Top Tip

Get Special Offers and Discounts when you Sign up to First Choice Emails

Popular First Choice Discount Codes

Discount Last verified Redemptions
Save up to £200 on All Inclusive Holidays at First Choice 15 Sep, 2025 Used 26 Times
£100 off Selected Holidays at First Choice 15 Sep, 2025 Used 62 Times
£50 off Holidays for Students with Your Exclusive First Choice Discount Code 15 Sep, 2025 Used 41 Times
10kg Hand Luggage is Included with TUI Flight Bookings from First Choice 15 Sep, 2025 Used 2 Times
Get Special Offers and Discounts when you Sign up to First Choice Emails 15 Sep, 2025 Used 56 Times

First Choice FAQs

ᐅ Can I get a First Choice discount code?

Yes, First Choice discount codes are available. However, they have become less frequent in recent years. Active codes typically apply to selected holidays and offer up to £100 off per booking. That's the benchmark offer we've seen resurface over the past few years.

Here's what to know about First Choice codes:

  • Most promotions don't need a code. Instead, discounts are applied automatically as part of limited-time offers. You'll usually see them reflected in the price breakdown as you browse.
  • Voucher codes tend to be tied to specific travel locations, or minimum spends (usually around £800 to £1,200). These aren't small trips, so it's worth timing your booking carefully.
  • First Choice will usually make a song and dance about having a new promo code, so expect it to be featured prominently on their homepage.

Savoo has worked with First Choice since 2012, and we track both code and non-code savings. If a working discount is live, you'll find it listed among our travel deals. From £100 off Spain holidays to 10% off experiences, use a First Choice discount code to book your holiday for less!

ᐅ Is there a First Choice NHS discount?

Yes, First Choice has an extra discount for NHS staff that runs alongside their standard holiday deals. To claim the NHS discount you will need to access the savings via their sister site TUI, who run a Holidays for Heroes campaign.

Here’s how the NHS discount works:

  • NHS staff can book via nhs.tui.co.uk, which applies an extra £30 off holidays under £1,200, or a £100 discount on bookings over £1,200 automatically at checkout.
  • You must use a valid NHS email address to activate the offer. Once logged in, pricing reflects the discount. You won’t need to enter a code manually.
  • These savings stack on top of any standard First Choice / TUI offers. Sometimes they match or even beat seasonal sales.

ᐅ Is there a First Choice student discount?

Students can get £50 off Trips. The First Choice student discount is not available all of the time, but the £50 discount is active most of the time.

We will bring you all of the latest details once they get released so that you can make your student budget stretch further with a holiday discount. Alternatively, if you're a Student Beans member, make sure you keep an eye on their most up to date list of partners.

ᐅ How much can I save at First Choice?

You will find First Choice discounts of up to £200 at Savoo. Bring down the cost of your holiday booking today with average savings of £213.14 to be had with First Choice.

ᐅ How does the First Choice kids go free offer work?

First Choice have got lots of free kids’ places over on their website – and a handy tool to help you find the perfect one for you. Their free kids' place offer applies to new bookings only, on selected holidays subject to limited availability. Treat the family to a low cost getaway with First Choice.

ᐅ What payment methods can I use at First Choice?

First Choice Holidays accept any major debit/credit card from Mastercard, Visa and Delta. You can also opt to pay via bank transfer, cheque or direct debit.

ᐅ Will I need a visa to travel to the EU?

In most cases no. You will only need a visa for a country in the EU, Iceland, Liechtenstein, Norway or Switzerland if your travel plans include staying for more than 90 days in any 180-day period.

From 2022, the EU is introducing a European Travel Information and Authorisation System (ETIAS). It's not a visa, but you’ll need to register your details before you travel via a quick and easy online form.

ᐅ Can I get First Choice Black Friday deals?

November 2025 sees the welcomed return of Black Friday, and you can expect to find big savings at First Choice. Last year they ran a Black Fri-Yay promotion which saved customers up to £200 off holiday bookings.

You can expect to see similar discounts this year, with Savoo bringing you updates on all the best First Choice Black Friday deals as they start to appear from mid-November.

ᐅ Are first choice package holidays good?

For many travellers, yes. First Choice package holidays offer solid value and convenience.

Here’s what people tend to like:

  • Everything in one place - flights, hotel, transfers, and reps all included
  • Good range of destinations - from Spain and Greece to long-haul escapes
  • ATOL protection - adds peace of mind if plans go sideways
  • Flexible payment options - helpful for budgeting ahead of time
  • They’re part of the TUI Group, so you get the backing of a major tour operator.

First Choice reviews are mixed, like with any big travel brand. Some love the simplicity. Others mention room for improvement on specific hotels or transfers. It depends on the destination and expectations.

If you're after a no-fuss holiday with the big details sorted, First Choice is worth considering.

ᐅ What are First Choice cheat codes?

First Choice cheat codes aren't official voucher codes you enter at checkout - they're the unwritten tricks savvy travellers use to get more value for less. If you know where to look, there are a few reliable ways to save money on your First Choice booking, even without a traditional discount code.

Here are some of the best-known strategies: the real "cheat codes" First Choice customers use:

  • Wonky Holidays - These are discounted holidays with something a little offbeat, like awkward flight times, mid-week departures, or lesser-known hotels. First Choice groups them together within its Wonky Holidays section.
  • Free child places - First Choice offers free child places on selected holiday packages. These are updated regularly and can be searched for using the handy Free Child Place Finder tool. The earlier you book, the more availability you'll find!
  • Low deposit bookings - Some packages allow you to reserve your holiday for as little as £0. Securing a zero or low deposit helps spread the cost of First Choice holidays over time without the need for credit.
  • Last-minute deals - First Choice regularly offers last-minute holiday promotions for flexible travellers. These don't usually require a code, as the prices are automatically adjusted down to fill remaining seats.

Because First Choice discount codes are rare, cheat codes have become the go-to savings method for savvy travellers. They're the kind of knowledge that regular holidaymakers pass on, and customer feedback suggests they often work better than a one-off promo code.

How to Save More Money at First Choice

First Choice holidays already include your hold luggage, airport transfers, and ATOL protection. That alone gives you a head start on value. But another savings tip is if you’re travelling as a couple, don’t ignore hotels that offer free child places. Sometimes the pricing structure means you’ll actually pay less by booking a family room, even if it’s just the two of you. Don’t ask why, just check! I’ve seen it happen more than once.


John Connellan, First Choice Money-Saving Editor

John Connellan

Save Big when you Choose All Inclusive

Book a First Choice all-inclusive holiday package to save time, and money. Forget about dipping into the savings pot to pay for dinner because it's all included in the initial price. All-inclusive is the cheap, easy, and stress-free way to enjoy your holiday.

Download the First Choice App for Exclusive Perks

Download the MyFirstChoice app for free. Plan your holiday, easily manage your booking, download mobile boarding passes, sort out airport transfers, contact the resort staff, find a range of hotel and destination guides, and activate a holiday countdown feature.

Use a First Choice Discount Voucher

Visit the First Choice discount codes section to find incredible deals on various holiday packages. Search various exclusive deals and discounts and save big on your next adventure. Choose the correct promo code to make your perfect holiday more affordable.

Free Holidays Brochure

Check out First Choice Holidays' range of free brochures to ensure you make an informed decision. Browse a range of brochures catered to different events and occasions, such as romantic escapes, weddings, and winter breaks. Download them easily at no extra cost.

Visit TUI if you Can't Find What You're Looking for

First Choice has a sister company in TUI that offers similar holidays and destinations. So if you're looking for a great deal, why not check out the very latest TUI Discount codes and deals to see if there are alternative ways to save money when booking your next holiday.

Insider Tips: How to Book a Cheap First Choice Holiday

  1. Compare with TUI Before You Book
  2. First Choice and TUI share the same parent company, but prices for the same holiday can differ by £50-£150. Always check both before booking.

  3. Look Beyond the Star Rating
  4. Free room upgrades, late checkout, and lounge passes often appear in the small print, especially in shoulder seasons like May and early June.

  5. Try Alternative UK Airports
  6. Departing from regional airports like East Midlands or Newcastle can be significantly cheaper than Gatwick or Manchester, even after travel costs.

  7. Travel Where Others Don't
  8. Destinations like Albania, Morocco, or Cape Verde offer strong value in summer compared to more crowded spots like Spain or Greece.

  9. Don’t Assume All-Inclusive Is Cheaper
  10. In destinations with affordable dining, like the Algarve or Corfu, self catering can cost less and give you more flexibility.

  11. Check the ‘Lates’ Even If You’re Not Last-Minute
  12. First Choice’s ‘Lates’ deals often include trips two to three weeks out, not just next-week getaways. These can offer the best value.

First Choice dream getaway banner showing a coast lit up by lights in the early evening: width: 1195px, height: 590px

How Do I Use My First Choice Discount Code?

  1. Find the First Choice discount code you want to redeem
  2. Open it and copy the code (if needed)
  3. Visit the First Choice website, which will open in another tab
  4. Enter your travel dates and destination
  5. Browse hotels and flights and click 'book now' to add to your basket
  6. Continue to the passenger information page
  7. Fill in your details and paste your code into the 'Discount Code' box and click 'Apply'
  8. If you used a deal rather than a code the discount should be automatically applied to your total
  9. Finish your booking as normal

First Choice discount code redemption area

Recently Expired First Choice Discount Codes & Deals

£300 off Family Holidays at First Choice
Turkey Holidays from £136pp at First Choice
September to October Trips from £244pp at First Choice
Up to £300 off Greece Holidays at First Choice
Morocco Holidays from £212pp at First Choice